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 Virtual Worlds



Daniel Light
Head of Interactive
Picture Production Company


Daniel Light is Head of Interactive at Picture Production Company (PPC), a leading international film marketing agency. Daniel heads a 15-strong team of designers, developers and account handlers delivering
ground-breaking online marketing campaigns for clients including Disney, Fox, Paramount, Universal and Warner Bros.

Dannyboy Lightfoot is General Manager of Silverscreen, and island venue in Second Life owned by PPC. Dannyboy has planned and executed events and initiatives in Second Life bringing film-makers such as Zack Snyder, Frank Miller, Bruce Willis, Michael Bay and Shia LaBoeuf into Second Life to promote movies including 300, DIE HARD 4.0, TRANSFORMERS and IRON MAN.






































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